{"id":223,"date":"2026-05-27T15:41:48","date_gmt":"2026-05-27T15:41:48","guid":{"rendered":"https:\/\/interstatelogisticshubs.com\/?p=223"},"modified":"2026-05-27T15:41:48","modified_gmt":"2026-05-27T15:41:48","slug":"the-wnba-doesnt-market-caitlin-clark","status":"publish","type":"post","link":"https:\/\/interstatelogisticshubs.com\/?p=223","title":{"rendered":"The WNBA doesn’t market–Caitlin Clark?!"},"content":{"rendered":"
\n

Just what in the name of all that\u2019s holy is wrong with the Indiana Fever\u2019s management and the WNBA? The Fever have Caitlin Clark on their roster, the number one draw in the entire league, the player who has, like no one in the league\u2019s history, brought in fans and improved the fortunes of the league and every player, and they pull a stunt like this?\u00a0<\/p>

Read more Artificial Intelligence and the Devil<\/a><\/p>\n

\n

\"\"<\/figure>\n<\/p>\n

Graphic: X Post<\/p>\n

It\u2019s reminiscent of satirical police photo lineups with nine white guys and a single black guy.<\/p>\n

\n

Just days after choosing Fever rookie Raven Johnson over generational superstar\u00a0Caitlin Clark\u00a0to front the promotional graphics for Sunday’s matchup against the Seattle Storm, Indiana took the court and let the box score settle the discourse.<\/p>\n

Indiana secured a commanding 89-78 victory over Seattle, though the real story unfolded in the stark contrast between the league\u2019s forced promotional face and the team’s actual focal point, which was a marketing mishap made all the more hilarious by the sudden absence of the team’s other primary star, Aliyah Boston.<\/p>\n<\/blockquote>\n

In the previous game, Clark scored 30 points. She\u2019s more than capable of running up even higher scores, but she selflessly provides assists for her teammates and more. In the game where she wasn\u2019t promoted, she scored 21 points\u2014outpacing all her teammates and also handed out ten assists and seven rebounds. Those rebounds are more significant in that she\u2019s not a center.<\/p>\n

It\u2019s not as though performances like those are rare for Clark:<\/p>\n

\n

\"\"<\/figure>\n<\/p>\n

Graphic: X Post<\/p>\n

Outkick\u2019s Clay Travis is right. This is marketing 101. You bring fans into the stands by marketing your stars, or in this case, the star, the young woman who has single-handedly made the WNBA a sort of going concern.<\/p>\n

And how has the League treated her? They\u2019ve all but openly encouraged not fouls, but assaults on Caitlin Clark, which have resulted in multiple injuries, and now her own team is snubbing their number one draw\u2014it\u2019s not even close\u2014in their marketing. That doesn\u2019t mean you never feature other players, just that you have a clear, and fiscally responsible, sense of who puts posteriors in the stands.<\/p>\n

And how did the featured Raven Johnson do? Not well:<\/p>\n

\n

Thrust into the spotlight as the unexpected “poster child” for the Fever in the WNBA\u2019s promotional rollout, Johnson\u2019s on-court production miserably failed to match her sudden marketing billing.<\/p>\n

In 17 minutes of action off the bench, Johnson failed to register a single point, dropping a giant goose egg on the stat sheet.<\/p>

Read more Remember the Maine weirdo<\/a><\/p>\n

While her defensive energy contributed to the team\u2019s depth, a scoreless night highlighted the utter absurdity of the league elevating a backup guard over the\u00a0most prolific scorer in basketball\u00a0history, especially on a night when the team was already missing its star center.<\/p>\n<\/blockquote>\n

That\u2019s right.\u00a0\u00a0The Fever, missing its star center, Clark picked up some of the rebounding slack.<\/p>\n

The WNBA and Indiana Fever don\u2019t have to listen to me. I\u2019m not a noted and read sports writer, and particularly not a fan of women\u2019s basketball, but I do pay attention to cultural issues, and this sort of treatment of a woman who is already playing a major role in the history of women\u2019s sports is worth examining.<\/p>\n

Is this jealousy? Certainly. A woman enters the league right out of college and immediately begins setting records and filling the stands. She immediately landed multi-million-dollar endorsement contracts, and that\u2019s not only because she\u2019s an outstanding athlete, but she\u2019s also attractive, articulate,\u00a0and, by all accounts, a genuinely nice, engaging person. And I believe I mentioned she\u2019s more than willing to pass the ball, giving her teammates scoring opportunities?<\/p>\n

So, what\u2019s the problem? Clay Travis, who the WNBA and Fever ought to mark, explains:<\/p>\n

\n

\"\"<\/figure>\n<\/p>\n

Graphic: X Post<\/p>\n

Could it be that simple\u2014and self-defeating? Could the resentment and the assaults be due to anti-white racism and the fact that Clark isn\u2019t a lesbian? Clark\u2019s presence in the league has dramatically raised the salaries of every player and equally dramatically increased the exposure of women\u2019s professional basketball, yet the league and her own team seem determined to undermine her and, in so doing, undermine women\u2019s basketball.<\/p>\n

Stranger things have happened.<\/p>\n

Become a subscriber and get our weekly, Friday newsletter with unique content from our editors.\u00a0These essays alone are worth\u00a0<\/em>the cost of the subscription.\u00a0<\/em><\/p>\n

Mike McDaniel is a USAF veteran, classically trained musician, Japanese and European fencer, life-long athlete, firearm instructor, retired police officer and high school and college English teacher. He is a published author and blogger. His home blog is<\/em>\u00a0Stately McDaniel Manor.<\/em>\u00a0<\/p>

Read more Peggy Flanagan wants to prosecute you<\/a><\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"

Just what in the name of all that\u2019s holy is wrong with the Indiana Fever\u2019s management and the WNBA? The Fever have Caitlin Clark on their roster, the number one draw in the entire league, the player who has, like no one in the league\u2019s history, brought in fans and improved the fortunes of the […]<\/p>\n","protected":false},"author":1,"featured_media":219,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[120,16],"tags":[121],"class_list":["post-223","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-caitlin-clark","category-culture","tag-related-topics-caitlin-clark"],"yoast_head":"\nThe WNBA doesn't market-Caitlin Clark?! - Interstate Logistics Hub<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/interstatelogisticshubs.com\/?p=223\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The WNBA doesn't market-Caitlin Clark?! - Interstate Logistics Hub\" \/>\n<meta property=\"og:description\" content=\"Just what in the name of all that\u2019s holy is wrong with the Indiana Fever\u2019s management and the WNBA? The Fever have Caitlin Clark on their roster, the number one draw in the entire league, the player who has, like no one in the league\u2019s history, brought in fans and improved the fortunes of the […]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/interstatelogisticshubs.com\/?p=223\" \/>\n<meta property=\"og:site_name\" content=\"Interstate Logistics Hub\" \/>\n<meta property=\"article:published_time\" content=\"2026-05-27T15:41:48+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/interstatelogisticshubs.com\/wp-content\/uploads\/2026\/05\/1968263793076fd16402e1998fd0d9f9.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"640\" \/>\n\t<meta property=\"og:image:height\" content=\"849\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"admin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"admin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/interstatelogisticshubs.com\\\/?p=223#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/interstatelogisticshubs.com\\\/?p=223\"},\"author\":{\"name\":\"admin\",\"@id\":\"https:\\\/\\\/interstatelogisticshubs.com\\\/#\\\/schema\\\/person\\\/93038961905b9b4e826fad647449a9a4\"},\"headline\":\"The WNBA doesn’t market–Caitlin Clark?!\",\"datePublished\":\"2026-05-27T15:41:48+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/interstatelogisticshubs.com\\\/?p=223\"},\"wordCount\":819,\"commentCount\":0,\"image\":{\"@id\":\"https:\\\/\\\/interstatelogisticshubs.com\\\/?p=223#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/interstatelogisticshubs.com\\\/wp-content\\\/uploads\\\/2026\\\/05\\\/9dc6d93c426ba8b7df8c43cf9ddeafdf.jpg\",\"keywords\":[\"Related Topics: Caitlin Clark\"],\"articleSection\":[\"Caitlin Clark\",\"Culture\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/interstatelogisticshubs.com\\\/?p=223#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/interstatelogisticshubs.com\\\/?p=223\",\"url\":\"https:\\\/\\\/interstatelogisticshubs.com\\\/?p=223\",\"name\":\"The WNBA doesn't market-Caitlin Clark?! - Interstate Logistics Hub\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/interstatelogisticshubs.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/interstatelogisticshubs.com\\\/?p=223#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/interstatelogisticshubs.com\\\/?p=223#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/interstatelogisticshubs.com\\\/wp-content\\\/uploads\\\/2026\\\/05\\\/9dc6d93c426ba8b7df8c43cf9ddeafdf.jpg\",\"datePublished\":\"2026-05-27T15:41:48+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/interstatelogisticshubs.com\\\/#\\\/schema\\\/person\\\/93038961905b9b4e826fad647449a9a4\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/interstatelogisticshubs.com\\\/?p=223#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/interstatelogisticshubs.com\\\/?p=223\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/interstatelogisticshubs.com\\\/?p=223#primaryimage\",\"url\":\"https:\\\/\\\/interstatelogisticshubs.com\\\/wp-content\\\/uploads\\\/2026\\\/05\\\/9dc6d93c426ba8b7df8c43cf9ddeafdf.jpg\",\"contentUrl\":\"https:\\\/\\\/interstatelogisticshubs.com\\\/wp-content\\\/uploads\\\/2026\\\/05\\\/9dc6d93c426ba8b7df8c43cf9ddeafdf.jpg\",\"width\":1200,\"height\":1049},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/interstatelogisticshubs.com\\\/?p=223#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/interstatelogisticshubs.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"The WNBA doesn’t market–Caitlin Clark?!\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/interstatelogisticshubs.com\\\/#website\",\"url\":\"https:\\\/\\\/interstatelogisticshubs.com\\\/\",\"name\":\"Interstate Logistics Hub\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/interstatelogisticshubs.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/interstatelogisticshubs.com\\\/#\\\/schema\\\/person\\\/93038961905b9b4e826fad647449a9a4\",\"name\":\"admin\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/50b1ad2e498f523425ee0a8cc5180a210646db1622662a3d56cc405d3e0c346a?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/50b1ad2e498f523425ee0a8cc5180a210646db1622662a3d56cc405d3e0c346a?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/50b1ad2e498f523425ee0a8cc5180a210646db1622662a3d56cc405d3e0c346a?s=96&d=mm&r=g\",\"caption\":\"admin\"},\"sameAs\":[\"http:\\\/\\\/interstatelogisticshubs.com\"],\"url\":\"https:\\\/\\\/interstatelogisticshubs.com\\\/?author=1\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"The WNBA doesn't market-Caitlin Clark?! - Interstate Logistics Hub","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/interstatelogisticshubs.com\/?p=223","og_locale":"en_US","og_type":"article","og_title":"The WNBA doesn't market-Caitlin Clark?! - Interstate Logistics Hub","og_description":"Just what in the name of all that\u2019s holy is wrong with the Indiana Fever\u2019s management and the WNBA? The Fever have Caitlin Clark on their roster, the number one draw in the entire league, the player who has, like no one in the league\u2019s history, brought in fans and improved the fortunes of the […]","og_url":"https:\/\/interstatelogisticshubs.com\/?p=223","og_site_name":"Interstate Logistics Hub","article_published_time":"2026-05-27T15:41:48+00:00","og_image":[{"width":640,"height":849,"url":"https:\/\/interstatelogisticshubs.com\/wp-content\/uploads\/2026\/05\/1968263793076fd16402e1998fd0d9f9.jpg","type":"image\/jpeg"}],"author":"admin","twitter_card":"summary_large_image","twitter_misc":{"Written by":"admin","Est. reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/interstatelogisticshubs.com\/?p=223#article","isPartOf":{"@id":"https:\/\/interstatelogisticshubs.com\/?p=223"},"author":{"name":"admin","@id":"https:\/\/interstatelogisticshubs.com\/#\/schema\/person\/93038961905b9b4e826fad647449a9a4"},"headline":"The WNBA doesn’t market–Caitlin Clark?!","datePublished":"2026-05-27T15:41:48+00:00","mainEntityOfPage":{"@id":"https:\/\/interstatelogisticshubs.com\/?p=223"},"wordCount":819,"commentCount":0,"image":{"@id":"https:\/\/interstatelogisticshubs.com\/?p=223#primaryimage"},"thumbnailUrl":"https:\/\/interstatelogisticshubs.com\/wp-content\/uploads\/2026\/05\/9dc6d93c426ba8b7df8c43cf9ddeafdf.jpg","keywords":["Related Topics: Caitlin Clark"],"articleSection":["Caitlin Clark","Culture"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/interstatelogisticshubs.com\/?p=223#respond"]}]},{"@type":"WebPage","@id":"https:\/\/interstatelogisticshubs.com\/?p=223","url":"https:\/\/interstatelogisticshubs.com\/?p=223","name":"The WNBA doesn't market-Caitlin Clark?! - Interstate Logistics Hub","isPartOf":{"@id":"https:\/\/interstatelogisticshubs.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/interstatelogisticshubs.com\/?p=223#primaryimage"},"image":{"@id":"https:\/\/interstatelogisticshubs.com\/?p=223#primaryimage"},"thumbnailUrl":"https:\/\/interstatelogisticshubs.com\/wp-content\/uploads\/2026\/05\/9dc6d93c426ba8b7df8c43cf9ddeafdf.jpg","datePublished":"2026-05-27T15:41:48+00:00","author":{"@id":"https:\/\/interstatelogisticshubs.com\/#\/schema\/person\/93038961905b9b4e826fad647449a9a4"},"breadcrumb":{"@id":"https:\/\/interstatelogisticshubs.com\/?p=223#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/interstatelogisticshubs.com\/?p=223"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/interstatelogisticshubs.com\/?p=223#primaryimage","url":"https:\/\/interstatelogisticshubs.com\/wp-content\/uploads\/2026\/05\/9dc6d93c426ba8b7df8c43cf9ddeafdf.jpg","contentUrl":"https:\/\/interstatelogisticshubs.com\/wp-content\/uploads\/2026\/05\/9dc6d93c426ba8b7df8c43cf9ddeafdf.jpg","width":1200,"height":1049},{"@type":"BreadcrumbList","@id":"https:\/\/interstatelogisticshubs.com\/?p=223#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/interstatelogisticshubs.com\/"},{"@type":"ListItem","position":2,"name":"The WNBA doesn’t market–Caitlin Clark?!"}]},{"@type":"WebSite","@id":"https:\/\/interstatelogisticshubs.com\/#website","url":"https:\/\/interstatelogisticshubs.com\/","name":"Interstate Logistics Hub","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/interstatelogisticshubs.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/interstatelogisticshubs.com\/#\/schema\/person\/93038961905b9b4e826fad647449a9a4","name":"admin","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/50b1ad2e498f523425ee0a8cc5180a210646db1622662a3d56cc405d3e0c346a?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/50b1ad2e498f523425ee0a8cc5180a210646db1622662a3d56cc405d3e0c346a?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/50b1ad2e498f523425ee0a8cc5180a210646db1622662a3d56cc405d3e0c346a?s=96&d=mm&r=g","caption":"admin"},"sameAs":["http:\/\/interstatelogisticshubs.com"],"url":"https:\/\/interstatelogisticshubs.com\/?author=1"}]}},"_links":{"self":[{"href":"https:\/\/interstatelogisticshubs.com\/index.php?rest_route=\/wp\/v2\/posts\/223","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/interstatelogisticshubs.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/interstatelogisticshubs.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/interstatelogisticshubs.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/interstatelogisticshubs.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=223"}],"version-history":[{"count":0,"href":"https:\/\/interstatelogisticshubs.com\/index.php?rest_route=\/wp\/v2\/posts\/223\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/interstatelogisticshubs.com\/index.php?rest_route=\/wp\/v2\/media\/219"}],"wp:attachment":[{"href":"https:\/\/interstatelogisticshubs.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=223"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/interstatelogisticshubs.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=223"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/interstatelogisticshubs.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=223"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}